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Cultivate regional brands Liaoning textile and garment industry seeks innovation and transformation

Under the background of China's textile and garment industry's deepening of transformation and upgrading and active implementation of structural adjustment, Liaoning's textile and garment industry is also seeking new development and innovation, and some industrial clusters and leading enterprises are rising. The reporter learned from the Liaoning Textile and Apparel Conference and the “Responding to the New Retail, Looking to the Big Future – 2017 Textile and Apparel Summit Forum” yesterday, from 2016 to 2017, to actively support the development of textile and garment features with advantages, conditions and requirements. The regional economy promotes the formation of advantageous textile and garment industries in various regions. The Liaoning Textile and Apparel Association has organized relevant industry experts and scholars to support the cultivation of emerging regional brands with strict selection, selection of recommendations, rational distribution, and lack of efficiency. Development, piloting regional brands (industry clusters) for textile and garment industry clusters that meet the reporting conditions.

Wang Zhi, president of Liaoning Textile and Apparel Association, said that this year, Liaoning Province has developed five industrial clusters based on seven national textile and garment industry clusters and three provincial industrial clusters, three of which are national. They are “Donggang-China Sports Outdoor Clothing City”, “Shenhe District-China Clothing Trade City”, “Fushun-Chinese Cheongsam Hometown”; two are provincial-level, respectively “Dalian Zhongshan District-Liaoning Province Women's Famous City” and “ Shenyang, the capital of Qiqiu. The naming of these clusters not only expands their scale, but also increases the level of products and expands the influence of regional products. At the same time, these gathering places are also moving to a higher level. The advantages of this agglomeration effect are becoming more and more obvious, and the role played by the textile and garment industry in Liaoning Province is becoming more and more prominent.

Yang Jinchun, full-time vice president of China Garment Association, introduced such a set of data: By the end of July this year, the national textile and garment industry had completed production of 17.3 billion pieces, and the production capacity increased by 1.5%, of which domestic sales were 823.7 billion yuan, and online sales accounted for 21.9%. $87 billion. He said that after years of transformation and upgrading, the overall quality efficiency of China's garment industry has been comprehensively improved. The textile and garment industry should boost confidence and make full use of relevant national policies. In the supply-side structural reform, the "Made in China 2025" Under the background, the innovation transformation of the textile and garment industry will be realized.

 

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